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Minimum Viable Product (MVP)

Minimum Viable Product (MVP)

What Is A Minimum Viable Product? Eric Ries, the author of Lean Startup concept defines a minimum viable product as: “a version of a new

The-Empathy-Map-Canvas

The Empathy Map Canvas

What is an Empathy Map Canvas? An empathy map is an easy, convenient visual that contains information about a user’s actions and feelings. It’s a

Customer Profiling

Customer Profiling

What is Customer Profiling? Customer profiling is the method of defining and explaining merged databases of your potential customers, subdivided focusing on various criteria such as behavioral,

Customer Discovery

Customer Discovery

What is Customer Discovery? Customer discovery is the means of focusing on the four blocks of the lean canvas (customer segment, problem, solution, and unique

Analyzing your data

Analyzing Your Data

After collecting data from all your sources, the next thing to do is to analyze them. What is Data Analysis? Data analysis is a process

An Interview With Jean-Paul Nageri

An Interview With Jean-Paul Nageri

Jean-Paul is a Ugandan. He is the CEO and founder of Sio Valley Foods and Sio Valley Technologies. Jean-Paul shares how his technology and invention

Data Collection

Data Collection

During the process of market research, data collection is among the steps you take. What is Data Collection? Data collection is an organized way of

An Interview with Michel Tshuma

An Interview with Michel Tshuma

Michel Tshuma – An African Young Entrepreneur Making A Change & Taking Matters In Her Own Hands Michel Tshuma was interviewed by the Founder of